Venky Mysore spills the tea on KKR's global cricket strategy—it's not what you think!
Forget the usual corporate fluff; Venky Mysore just gave us the real scoop on why KKR isn’t diving into The Hundred or SA20. Spoiler: it’s all about market strategy, and he’s not just playing the long game; he’s running a marathon.
Mysore pointed out that while IPL is the crown jewel, KKR already has a foot in the Caribbean and the UAE with their CPL and ILT20 squads. Why stretch their resources thin when they’re already dominating those markets? It’s about quality over quantity, mate!
And let’s be honest, The Hundred has been a bit of a mixed bag, while SA20 is still finding its feet. KKR's focus seems laser-sharp, avoiding any potential village cricket vibes. As they gear up for IPL action, you can bet they’ll keep an eye on how these leagues evolve.
So, what’s next? Will KKR eventually dip their toes in these waters, or are they happy ruling the roost in markets where they already shine? Only time will tell!

